Contemporary Women in Design

Branding IdentityLayout, Print, Research, Typography
Year Created: 2021
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About

Contemporary Women in Design enhances learning experience by intersecting feminist ideology with the ever-evolving histories of design. Consisting of five crossword puzzles, this book is intended to teach students, practitioners, and women's history enthusiasts about the diverse and multidisciplinary women whose work has shaped, shifted, and formed design as we know it today.

Objective

Use the iterative design process to develop and design a game, analog or digital, influenced or about design history; Understand how research is the basis for concept development and how design history is relevant when making design decisions.

Whether in a professional environment or an educational classroom, gender inequities in design have been historically present and consistently reinforced. Contemporary Women in Design re-examines and disputes the male-dominated and Eurocentric/Americanized narrative that has established the canon of “good design”. Containing 60 contemporary women and women of color designers, this book uplifts their substantial accomplishments and contributions by focusing on their merits. In doing so, this book calls attention and aims to dismantle the patriarchal structures have hindered women from receiving the recognition they rightfully deserve.

Process

As a nuanced challenging vocabulary practice tool, crossword puzzles have been proven to motivate learning, stimulate motivation and autonomy, and assist with better vocabulary awareness and retention. Similar to playing games, crossword puzzles can be very entertaining and thus can enhance engagement.

Final Deliverables


References

  1. Balbuena, M. (2021, December 4). Women in Design Index. https://docs.google.com/spreadsheets/d/1jvV2KoqMiKMHe5lAfqq4w2d9XXHpMYZwXdPKgo9Pvls/edit#gid=0

  2. Caprera, D. (2019, March 15). How to Create Your Very Own Crossword Puzzle. https://www.mcsweeneys.net/articles/how-to-create-your-very-own-crossword-puzzle

  3. Corina Sandiuc. (2020). The use of crossword puzzles as a strategy to teach Maritime English Vocabulary. Scientific Bulletin (“Mircea Cel Bătrân” Naval Academy), XXIII(1), 236–242. https://doi.org/10.21279/1454-864X-20-I1-032

  4. Creative Repute. (2019, February 1). Women of Color in the Graphic Design Industry. https://www.creativerepute.com/women-color-graphic-design-industry/

  5. Gutierrez, K. (n.d.). Color psychology: Use cool colors to set just the right mood for learning. https://www.shiftelearning.com/blog/color-psychology-elearning-part2

  6. Khandwala, A. (2019, March 08). Why Role Models Matter: Celebrating Women of Color in Design. https://eyeondesign.aiga.org/why-role-models-matter-celebrating-women-of-color-in-design/

  7. Lakins, D., & Wahba, A. (2021, March 08). Celebrate the history of International Women’s Day, Mar. 8. https://www.njea.org/celebrate-the-history-of-international-womens-day-mar-8/ 

  8. Shah, S., Lynch, L. M. J., & Macias-Moriarity, L. Z. (2010). Crossword puzzles as a tool to enhance learning about anti-ulcer agents. American Journal of Pharmaceutical Education, 74(7), 117–117. https://doi.org/10.5688/aj7407117 

  9. Skotko, B. G., Rubin, D. C., & Tupler, L. A. (2008). H.M.’s personal crossword puzzles: Understanding memory and language. Memory (Hove), 16(2), 89–96. https://doi.org/10.1080/09658210701864580

  10. Stansfield, W. D. (2014). Using Crossword Puzzles to Enhance Students’ Learning of Technical Biological Terms. The American Biology Teacher, 76(3), 208–209. https:// doi.org/10.1525/abt.2014.76.3.10

Marissa Balbuena ©